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The exhibition is structured in two distinct sections. The first section, dedicated to design and innovation, highlights how Lancia consistently pushed boundaries with original shapes and forward-thinking technical solutions.
Among the vehicles on display are the Lancia Lambda (1924, 2nd series), an Astura featuring a special Pininfarina coachwork, the Aprilia, and the Aurelia B20.
In addition, two exceptional prototypes are presented: the Florida four-door (1956, chassis 005) a car rarely shown to the public outside the Brussels and Geneva motorshows and the Pininfarina PF200 from 1952.
And the impressive Lancia D50 from 1955, a revolutionary icon of Formula One.
The second section focuses on Lancia’s rally history, a chapter in which the brand became oneof the most iconic names in international motorsport.
Models such as the Fulvia 1600 HF Fanalone, the legendary Stratos, and the Lancia 037 demonstrate how innovative technology and bold engineering kept Lancia at the very top of competition for many years.
The Delta Integrale, a symbol of rally dominance and still a beloved classic among enthusiasts today, represents one of the highlights of this section.
The exhibition has been made possible thanks to the Stellantis Heritage Hub, the Mauto Museum in Torino and the many private collectors who have generously loaned their vehicles.